Expertise
European Luxury Distributors is an international sales and marketing platform connecting overseas designers and manufacturers of innovative, high-end and independent jewelry and watch brands with the North American market. Since 1995, European Luxury Distributors has been the premiere business partner and resource for manufacturers from Europe and Asia to expand their business to North America and create a recognizable and sought after brand in that competitive market. Located in California, European Luxury Distributors deeply immerses ourselves in representing our jewelry and watch partners for retailer placement, brand strategy, marketing, merchandising, sales support, and inventory management throughout the United States, Canada and the Caribbean.
RETAILER PLACEMENT
Entering the North American market for the first time can not only be challenging, it can be impossible if you do not have pre-existing relationships. European Luxury Distributors has created strong, long lasting relationships with retailers across North America, from department stores, to niche independent retail specialists. We have five full-time sales representatives that cover five separate geographic markets in North America. Each sales person is responsible for a specific region. They meet with retailers and buyers in their territory, present the proper collection for that particular retailer and secure placement for your products in those stores.
MARKETING
European Luxury Distributors offers in-house marketing services to additionally support your jewelry or watch brand’s presence in the North American market. We recognize the fact that every brand is unique and requires a customized marketing strategy befitting to their target audience. We provide customized marketing campaigns that highlight the qualities that are unique to each of our brands, thus differentiating them from the rest of the market.
MERCHANDISING
The sales representatives from European Luxury Distributors monitor each of our partner’s products in each of the retailers that we secure them in. Our merchandisers oversee the visual display of your collection, making sure that all items are displayed in a manner that best showcases your merchandise as well as appeals to target consumers. We also, update signage and marketing material so our client’s and their products shine.
BRAND STRATEGY
In today’s competitive market, jewelry and watch brands need to connect with customers in a creative and unique way. Developing an effective brand strategy includes identifying what the brand’s message, core values, philosophy and market position is. At European Luxury Distributors, we develop an individualized brand strategy for each of our clients that helps them stand out against their competitors.
SALES SUPPORT
The tools required to grow a brand in North America have grown exponentially and would be difficult to manage from abroad. The brands we represent respect our ability to seamlessly connect them with the best US, Canadian and Caribbean retail channels, and effectively translate their brand to the North American market. From up to date presentations, to attentive customer service, European Luxury Distributors makes the sales process simple, by developing the right tools, for the right environment.
INVENTORY MANAGEMENT
Good inventory management is critical to the success of your sales. European Luxury Distributors manages all inventory for our clients. We establish and maintain a balanced inventory with top selling items so that we can optimize sales and maintain a strong cash flow. Our expertise in product selection allows us to eliminate unnecessary stock, resulting in more sales for you.